Are You Ready for Farmers Market Season?

It’s time to replace those cozy & cold winter mornings spent inside with a morning spent frolicking around your neighborhood farmers market. There is nothing better than jumpstarting your weekend shopping for local produce and other goodies. The spring & summer months are the perfect time for local farmers & vendors to showcase their goods. When you walk around a farmers market you will most likely see a variety of kanopies. There are many benefits to having one for a farmers market, check them out below.

-They will help you promote your business/brand. Of course, local farmers are anxious to sell their extra produce but farmers markets today have become even more than just this. Many local farmers & vendors you see at your neighborhood farmers market may own their own store or they may even be part of a co-op. This means there’s a good chance of a name, a logo, and a website behind them to promote. You can choose to stand out from the crowd with a digitally printed kanopy so people remember your brand.

-They will help you stay out of the elements. Spring & summer weather is usually unpredictable. You will experience extreme heat, thunderstorms, clouds & sun, and maybe all in the same day. A kanopy provides great shelter when you & your products need it the most.

-They will give you a perfect place to wait. Depending on how much the crowd enjoys your product, you may have people waiting a few extra minutes to make their purchase. Farmers markets are also a great place to mingle with your neighbors or do a little extra networking. A kanopy will provide your patrons an inviting and comfortable place to do so.

As far as direct marketing goes, farmers markets go way back. They are a great way to enjoy the season while supporting your local family farmers. Go here to find your nearest farmers market and remember to consider KD Kanopy  if you want to get your brand in front of the public!

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Blogs to Follow if You Have a Small Business

Our company is happy to help you get your business in front of consumers. We lead the kanopy industry with unique products & designs that will last over time so that you leave a lasting impression. When you have a small business, getting the most bang for your buck is important, especially when it comes to marketing. Besides our exciting marketing products we also find a lot of inspiration in blogs. Here are a few of our favorites that we think you will like too.

Quicksprout  was founded by Neil Patel who is a successful businessman, writer, marketing guru, entrepreneur & bestselling author. He has helped both small and large companies build & expand their revenue. Amazon, NBC, GM & HP have all benefited from Patel’s entrepreneur influences. Beyond working with these Fortune 500 companies, he has also been highly recognized by The Wall Street Journal, Forbes, Entrepreneur Magazine & President Obama. Be sure to check out his blog if you do any type of online marketing, which you should!

Marketing online is becoming more & more essential. If you know anything about this field the word content always stands out. Story Needle  is a fun blog that incorporates both content strategies & story telling. Michael Andrews, the creator of this blog, is a highly sought after international author. His ideas have helped companies & organizations design content systems that improve the user experience. He is all about integrating research with interactive design.

Are you looking to attract customers, convert leads & close deals? Hubspot is the place to go. This blog will teach you all about why people are no longer using old school marketing techniques. According to Hubspot, you don’t want to interrupt buyers, you want to attract them.  The creators, who met as graduate students at MIT, noticed this marketing epidemic & realized that it was “time to build an inbound community & help people achieve their business goals in a more personable, empathetic way.” Their work is fantastic, be sure to check it out!

 

 

 

 

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A Classic Never Goes Out of Style

At KD Kanopy we pride ourselves on helping you as a company, business, sports team or fan get in front of your consumer or team. The majority of our pop-up tents & kanopies are perfect for setting up and taking down at an event, outdoor market, trade show or game. Our products are built to withstand the test of time & will leave you happy with your investment.

For those looking for a way to provide shelter long term, we recommend our KD Classic. It is the most frequently used tent in the industry to cover large areas with size options from 30’x30’ up to 40’x100’.

Here’s what you will get when you choose a Classic:

-They can be set up for months or even years!

-It’s all about the durability & this tent has it.

-You won’t find another tent like it.

 -Molded steel fittings, easy snap buttons & marine-grade aluminum & stainless steel buckles.

-Straps & buckles make sure that the popular cover attaches to the frame.

-The valance has eye-catching scalloped edges.

-The top is UV treated, water resistant & fire retardant.

-Choose from a variety of solid colors or stripes.

-We can even cover the entire top in digital graphics.

Add some excitement to your next event with our Classic kanopy!

 

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OUR APRIL SPECIAL IS A SHOW STOPPER!

Throughout the month of April, you can take advantage of our exciting package deal. Spring events are underway & before we know it, it will be time for summer farmers markets & outdoor networking opportunities. Make sure you are ready to be noticed.

Between the 3 different options in our package deal, there is something perfect for your budget & your needs.

Package 1 offers the most basic set up, 25% off of a canopy frame.

 Package 2 offers 35% off a canopy frame, digital top & a digital back wall.

 Package 3 offers 40% off a canopy frame, a digital top, a digital back wall & a digital rail curtain.

Each package includes a wheel bag & spikes to make travel & set up that much easier.

Whether your company or team is looking for a simple way to grab the attention of passerby’s or if you are looking for a way to get your brand noticed through the use of graphics, this special is for you!

April is going to go by fast & now is the perfect time to get set up for summer events & sports. Let us know if you have any questions!

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BRANDS THAT FOOLED US

 Who doesn’t love a good prank? We’re talking the harmless pranks that leave you with a good memory. April Fools’ Day is a magical advertising holiday. Join in on the brands that use a small amount of their marketing budget to come up with funny, smart & engaging pranks for their audience. We are only a few days away from April 1st already so it’s time to get that foolish part of your brain working. When you do it tastefully, an April Fools’ Day joke is the perfect way for people to see the fun side of your company. Here are a few of our favorite hoaxes from the past.

 1

Beer-Infused Oranges from Blue Moon

In 2015, Blue Moon tweeted that they had “worked with renowned fruiticulturists to invent the world’s first beer infused oranges. #BrewingBreakthrough”. There’s nothing better than a fresh slice of orange with a glass of Blue Moon, but why bother if you could have one of these, right?

2

Gmail Paper 

Google has created a name for itself when it comes to April Fools’ Day jokes. Some years they have been good enough for a chuckle but some years, their jokes have been totally believable. In 2007, Google said that they were going to provide their users with a new way to archive their old message: paper copies. They joked that once you agreed, a big stack of paper archives would be delivered to your home. Funny? You bet but it’s also a great reminder of one of the foundational features of their product.

 3

Honda’s emoji registration plates

Last year, in 2016, Honda revealed pictures of the first ever emoji license plate on their Honda Civic Type R model. According to Honda, “research has found 96% of under-30s in the UK prefer emoji plates over their traditional counterparts.” Obviously, it was a joke and who knows how those under-30s really feel but Honda might have been on to something with this.

 

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WATER-RESISTANT VS. WATER-PROOF KANOPY TOPS

We are only days away from the month that is most famous for spring showers, April. Of course, we will all be happy with the May flowers that benefit from these spring rains but keep the forecast in mind if you are looking to use your kanopy outside in the next few months.

Kanopy tops will be most affected by these spring rains & we want to make sure you know the difference between water-resistant & water-proof tops. Our KD Kanopy tops are water-resistant thanks to a finish that is added to the fabric. This means they are ready for a light spring rain. The water resistant finish on the fabric allows the water to bead up & drizzle off the kanopy top, leaving your product & brand information dry underneath.  More than a light rain on your kanopy top could cause problems for the kanopy frame. Say a torrential down pour comes your way and within minutes the kanopy frame is exposed to a great deal of water weight. This is not good for your kanopy frame. The integrity of the frame will be compromised & you will no longer have the kanopy you once did.

A water-proof tent is a tent that can allow for those big heavy rains as they will stop any awater of any kind from leaking trough. A camping tent is the type of tent that should give you this type of water security, not an event tent. To keep your kanopy lasting longer, only plan to use it when a downpour is not in the forecast.

We are happy to help if you have any questions about our kanopy tops or other products. Don’t hesitate to contact us!

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BRING IT ON, SPRING MARKETING!

It’s finally time to start thinking spring thoughts. Alright, some of us have had them for a while but temperatures are finally starting to warm up nicely (sorry Northeasters), days are getting longer & summer plans are filling calendars. Now is the perfect time to have some fun with your spring marketing. Here are a few ideas for you to jump start your sales this spring.

 March Madness

It starts this week! People were hustling to get their brackets completed & submitted before tip off today. It’s an exciting tournament, even if you aren’t a basketball fan. The upsets, cheering for your hometown team, all the hype is fun! Bring it in to your business by having your customers fill out brackets & give away promotional items or gift cards. There is a possibility to get hundreds of brackets this way, get ready! NCAA can teach us a lot about marketing. Check out how here!

Do a Spring Clean

Of course, you won’t actually be offering cleaning services. This is a great way to clean out some old inventory. Offer discounts on older items to make room for the newer ones. This is a fun way to get people interested in your new items & lucky for you, it will help you clear some space. Perhaps this is a good year to do a spring clean on your marketing in general. Here are some good ideas on how you can do so!

 Holidays

In the next few months, there are plenty of holidays that you can use to help create themes within your marketing strategies. You have St. Patrick’s Day (3/17), the first official day of spring (3/20), April Fool’s Day (4/1), Easter (4/16), Tax Day (4/18), Take Your Child To Work Day (4/27), Cinco de Mayo (5/5) & Mother’s Day (5/14). Think about running specific specials aimed at your target audience, have contests or create events to build traffic around these days. We will feature some fun & exciting ways to do this in the next few weeks!

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It’s Time to Party with This Month’s Special

For the next 3 weeks, you have the chance to buy one get one free on all of our PartyShade frames and tops.  The PartyShade is our most cost-effective canopy. It could be the perfect solution for you as a consumer or a business who is looking for a budget friendly kanopy that offers the same design as our higher end kanopies.

 Our PartyShades are a top seller. Here’s why you should take advantage of the special this month:

-Bring your branding vision to life!

-It’s a cost-effective option.

-You can cover the top with graphics of your choice.

-It’s all one-piece.

-The frame is powder-coated to help minimize rust.

-The frame is covered by a 5-year guarantee.

-Pick from 3 sizes: 10’x10’, 8’x8’ & 5’x5’.

-The fabric we use for the top is made of 500 Denier Oxford Polyester which is lightweight, durable, water-resistant, UV-protected, & it meets fire code regulations.

-The top is covered by a 1-year warranty.

-Choose from 17 bold colors or of course, get it printed with your logo.

-It is ready for any type of weather!

-Use it indoors or outdoors.

Check out our website for more information on our PartyShade design and take advantage of this great deal!

 

 


 

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WHAT MAKES IT A TOP SELLER?

We are so happy to provide our clients with industry leading products & designs so that they can make a statement in crowds and at events.

Over 30 years ago, our scissor-action pop-up kanopy marked us as an innovator in this industry & ever since we have lead this field with a variety of options for our clients. With over 11 different kanopy & tent designs and 8 more branding tools, we have something to fit everyone’s marketing needs.

Our Majestic Pop-Up kanopies are one of our top sellers, let’s check out why:

•They provide great versatility & excellent visual appeal

•Chose from 3 different sizes-10’x10’, 10’x15’ & 10’x20’

•The frames come with a lifetime warranty & the top comes with a 1 year warranty

•They are great for both indoor & outdoor use.

•They are water-resistant, fire-retardant, and UV-protected

•They’re lightweight & strong

•You can choose from 17 different colors or have the top custom printed with your graphics

•Our eye catching accessories including side panels, rail curtains, weights & a shippable hard case go perfect with this design.

 •The frames won’t rust!

The Majestic has unlimited graphic possibility & with a life-time warranty on the commercial-grade aluminum frame, it could be the perfect match for your kanopy needs. If you are ready to start the process of investing in a KD Kanopy, request a quote here!

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Time to Join the Oskar Blues Fun!

Golf season is right around the corner (if you haven’t already done some winter golfing) & that means one of our favorite events is too, the Grip, Sip & Give Classic. This will be the 3rd annual event hosted by our clients at Oskar Blues Brewery.

Mark your calendars for this year’s beer-filled, wild tournament on May 12th at Twin Peaks Golf Course in Longmont, Colorado. Registration is open! Sign your company up to have some fun, network & support a good cause while you’re at it. What could be better than soaking up the Colorado sunshine, throwing back some tasty craft beer, playing 18 holes of golf with beautiful views, enjoying a BBQ on the green, entering a raffle and supporting an outstanding cause? We can’t think of much either.

We love getting to sponsor this event because we, of course, thoroughly enjoy all of the above-mentioned events, but this event stands out because of what it gives back to, The Oskar Blue’s Can’d Aid Foundation. Their mission is strong: to make a difference where they can. They focus their “do-goodery” efforts on supporting towns, tunes, trails + treads. Find out more about their outstanding efforts and learn how you can play a part in the goodness here.

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