At KD Kanopy we love helping you make a bold statement with your brand’s colors. We are eager to help you put your business in front of your customers and your choice of vibrant colors will help you do this the bold way. Grab their attention and put your product on center stage.
Making a bold statement with color will help your business be seen. It’s a competitive world out there, stand out from the crowd! Color has been known to influence people & their buying trends. Here are 3 companies who have used color to help them stand out.
The Home Depot
They cover just about everything they do with the color orange. Next time you are in your neighborhood Home Depot, check out how they use orange throughout their store. Orange is a cheerful color, it promotes optimism and according to them it “stimulates activity & is often associated with affordability”. Home Depot orange has, over time, become one of the most ubiquitous colors in the retail world.
Starbucks
Their famous green siren hasn’t always been green but since 1987 it has become another instantly recognizable brand. Green is often associated with health, power and nature, Starbucks chose green for their logo to “imply growth, freshness, uniqueness and prosperity to a brand that was rapidly developing”.
Barbie
Femininity is often associated with pink and it is usually associated with brands that are targeted to women. There is a sweetness, a fun and a sense of playfulness connected to pink. When we hear pink, we think Barbie, whose logo has been pink since the company started in 1959. Since then, their logo has been modified 6 different times but the minimalist style & the color has stayed the same.
